Sales Productivity Model
What rep turnover, empty seats, and ramp time cost a revenue plan.
Coverage models count seats. This one prices vacancy, ramp, and replacement, then shows the return on closing the gap.
Inputs
First-Year Net Benefit (Margin Basis)
$663,500
Evaluated on gross margin, not revenue, so the case survives finance review.
First-Year ROI
664%
Return on the retention and enablement spend.
Payback Period
1.6 mo
Time for recovered margin to cover program cost.
Revenue Exposure / Yr
$4,590,000
Capacity the plan assumes but the floor never delivers.
Rep exits / yr
15
Loss per departed rep
$306,000
Replacement cost / yr
$375,000
Vacancy share per exit
$153,000
Ramp share per exit
$153,000
Program cost
$100,000
Recovered revenue
$918,000
Executive Brief Generator
Same model, three audiences.
A number only moves a decision when it is framed for the person who owns it. Pick the stakeholder; the brief writes itself from the live model above. Print or save it as a PDF.